Dr. Briggs


What is AMA@UTA?

  • It is the Collegiate Chapter of the American Marketing Association at The University of Texas at Arlington.

What is the American Marketing Association?

  • The American Marketing Association (AMA) is a professional association for individuals and organizations leading the practice, teaching and development of marketing knowledge worldwide.

  • Established in 1937, it has grown to be one of the largest marketing organizations in the world with over 30,000 members who work, teach, and study the field of marketing across the globe

  • The AMA is the leading organization for marketers. No other organization provides more ways for marketers and academics to connect with the people and resources they need to be successful.