UTA Business Building

Master of Science in Business Analytics (MSBA) - A STEM Program

The MSBA offers a blend of technical expertise and business knowledge.

Designed in conjunction with an advisory board comprising top-performing companies in the region, the MSBA

  • Emphasizes solving practical analytical problems from diverse disciplines, including healthcare, marketing, accounting, finance, economics, and human resources
  • Affords an opportunity to engage with a company and work on a real-world problem through a project-based capstone course
  • Stresses a holistic view of data, continually reminding students of the need to integrate outside sources of data (e.g., social media, social graphs) and internal data to acquire business and/or marketing intelligence.

The MSBA addresses a growing demand.

According to Venture Beat News, the big data industry is expected to be a $53.4 billion industry by 2016.

Industry predictions point to a shortage of data-knowledgeable employees. McKinsey Global Institute (MGI) projects that by 2018 the United States may face a 50 to 60 percent gap between supply and the requisite demand of deep analytic talent, i.e., people with advanced training in statistics or machine learning.

The MSBA significantly increases your marketability.

Be prepared for such jobs as data analyst, data scientist, big data architect, and analytics manager. As reported by Data Jobs.com Data Scientist salaries can range from $85,000 to $170,000 while salaries for Data Science/Analytics Manager can range from $90,000 to $240,000 depending on the number of reporting employees. And, the field is expanding.

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