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The Department of Marketing

Today is Sunday, November 23, 2014

The Department of Marketing



234 Business Bldg. · Box 19469 · 817-272-2876
wweb.uta.edu/marketing/


Requirements for a Bachelor of Business Administration Degree (Marketing Option)

See the College of Business Section of the catalog for specific degree requirements.



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Sales Certificate Program

The Sales Certificate program prepares students for a challenging and rewarding career in the sales profession. The program will enhance students' abilities to sell themselves, their ideas, as well as products and services. It also equips students with knowledge and skills related to managing mutually beneficial relationships with customers. The certificate program stresses the ethical aspects of sales, deemed essential for sustainable growth, and combines a strong theoretical background with emphasis on applications and practice. The Sales Certificate is available to business and non-business majors.

Admission and Eligibility Requirements

Students seeking admission to the Sales Certificate program must have completed 45 hours of college credit with a minimum UTA GPA of 2.0.

To remain eligible for the Sales Certificate, a student must maintain a 2.0 or better GPA in program coursework and earn a grade of C or better in every Sales Certificate course.

A student who receive any combination of grades of D or F in more than one Sales Certificate course or in two attempts of the same Sales Certificate course will be dismissed from the program.

Certificate Requirements for Business Majors

The Sales Certificate requires 18 credit hours for busines majors: 12 credit hours required and an additional 6 credit hours from elective options as listed.

Required:

  • BCOM 3360 - Effective Business Communications
  • MARK 3321 - Principles of Marketing
  • MARK 3322 - Professional Selling
  • MARK 4308 - Managing and Leading the Sales Force

Elective Options:

Three credit hours from:

  • MARK 3323 - Integrated Marketing Communications OR
  • MARK 4303 - Retail and Service Marketing

Three credit hours from:

  • MANA 4340 - Business and Society, OR
  • MANA 4341 - Negotiations and Conflict Resolution, OR
  • MARK 4393 - Marketing Internship with sales focus (marketing majors only).

Certificate Requriements for Non-Business Majors

The Sales Certificate requires 21 credit hours for non-business majors: 18 credit hours required and an additional 3 credit hours from elective options as listed.

Required:

  • ECON 2306 - Principles of Microeconomics
  • BCOM 3360 - Effective Business Communications
  • MANA 3318 - Managing Organizational Behavior
  • MARK 3321 - Principles of Marketing
  • MARK 3322 - Professional Selling
  • MARK 4308 - Managing and Leading the Sales Force

Elective Options:

Three credit hours from:

  • MANA 4341 - Negotiation and Conflict Resolution
  • MARK 3323 - Integrated Marketing Communications
  • MARK 4303 - Retail and Service Marketing


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Marketing Faculty
Interim Chair

Professor Gregory Frazier

Professors

Chonko, Frazier, Luo

Associate Professors

Briggs, Grisaffe, Jaramillo

Assistant Professors

Freling, Janakiraman, Khare, Saini, Yang

Clinical Professor

Rogers

Clinical Associate Professor

Lacefield

Clinical Assistant Professor

Richarme

Lecturers

Ames, Hopkins, Le, Wilson



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Course Descriptions

View Course Descriptions for:

Business Communication (BCOM)

Marketing (MARK)



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