COMM
1300
INTRODUCTION TO COMMUNICATION
(3-0)
Application of communication theories and principles to human communication; from the oral tradition to the printing press, photography, electronic media, and information technology.
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COMM
2195
COMMUNICATION CAREER PRACTICUM
(1-0)
Individual experience with direct supervision of a communication professional while working with approved profit and non-profit professional organizations. Individual conference should be arranged with supervising professor. See department for course qualifications. May be repeated up to a total of three times. Prerequisite: Department of Communication Majors only and permission of the department. Graded Pass/Fail.
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COMM
2315
COMMUNICATION THEORY
(3-0)
Study of communication theories; interpersonal, organizational, mass media, and intercultural.
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COMM
3300
COMMUNICATION TECHNOLOGY
(3-0)
Application of communication theory to mediated technology such as computers, the Internet, digital video and photography, and emerging technological developments in the communication field; uses, applications, software, and research strategies. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
3303
COMMUNICATION GRAPHICS
(3-0)
History, current practice, principles and trends in typography, imaging, pre-press and production, sheet finishing, bindery, paper and ink, logo design, advertising layout, publication design, and computer layout, design, and publishing. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
3310
COMMUNICATION LAW & ETHICS
(3-0)
Study of constitutional, statutory, administrative, and ethical governance of communication and the mass media, including journalism, the Internet, advertising, and film. Rights and responsibilities of citizens, professional communicators, and corporations are addressed. Prerequisite: COMM 2315 and 60 or more hours earned.
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COMM
4191
READINGS IN COMMUNICATION
(1-0)
Readings addressing contemporary issues in communication. Proficiency in writing and research skills emphasized. Primarily for Communications majors. Prerequisite: 90 or more hours earned; 12 hours of 3000/4000 level in the department.
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COMM
4300
COMMUNICATION RESEARCH
(3-0)
Introduction to communication research, design, and methodology. Readings and criticism in interpersonal, public address, and mass communication research; project required. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4305
COMMUNICATION & SOCIETY
(3-0)
Readings and analysis of the role of communication in modern society; its impact on contemporary social, cultural, political, and intellectual trends. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4318
MEDIA SALES AND PROMOTION
(3-0)
Study of broadcast rating services and terminology used to determine the audience of a particular radio or television operation. Demonstrates the importance of sales skills needed in the media, and the importance of account executives to radio and television stations. Emphasizes positioning media among competitors with respect to promotional and marketing plans designed to build and maintain an audience. Relationship of media ratings to programming and sales. Credit will not be granted for both BCMN 3318 and COMM 4318. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4325
COMMUNICATION HISTORY
(3-0)
Evolution and trends in forms of human communication; development of symbols and media technology with attention to their effects on society. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4330
POLITICAL COMMUNICATION
(3-0)
Communication theories, principles, and strategies in modern political campaigns and events. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4335
INTERCULTURAL COMMUNICATION
(3-0)
Examination of verbal and nonverbal barriers to effective intercultural communication such as ethnocentrism, stereotyping, prejudice, racism, proxemics, kinesics, haptics, and chronemics. Developing effective communication in intercultural contexts. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4340
CORPORATE COMMUNICATION
(3-0)
Examines organizational communication strategies with special emphasis on how communication affects corporate constituencies. Corporate image and identity are linked to corporate advertising, press releases, financial communication, internal communication and crisis communication. Prerequisite: COMM 2315 and 60 hours earned.
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COMM
4391
CONFERENCE COURSE
(3-0)
Topic assigned on an individual basis, covering individual research or study in the designated areas. May be repeated when topic changes, for a maximum of six credit hours. Prerequisite: COMM 2315 and 60 or more hours earned, and permission.
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COMM
4392
ADVOCACY IN APPLIED SETTINGS
(3-0)
An introduction to challenges individuals face when advocating for an issue, an idea, or even themselves. The goal of the course is to help students grasp concepts relevant to their internship experiences as Archer Fellows in Washington D.C. Enrollment is restricted to designated Archer Fellows. Prerequisite: POLS 2311 and POLS 2312.
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COMM
4393
COMMUNICATION TOPICS
(3-0)
Seminar in interdisciplinary topics. May be repeated when topic changes, for a maximum of six credit hours. Prerequisite: COMM 2315 and 60 or more hours earned.
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COMM
4394
HON THESIS / SENIOR PROJECT
(0-0)
Required of all students in the University Honors College. During the senior year, the student must complete a thesis or a project under the direction of a faculty member in the major department.
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